Someone sent me a croissant and some jam in a lunchbox today. It’s about the weirdest thing I’ve ever been sent in the mail. It also came with a mug, a teabag and a sachet of instant coffee.
Luckily there was a letter to explain. The idea was that instead of dragging me out to wherever for the breakfast launch of some office development, the developer (or, more specifically, it’s PR) had sent all the ingredients so that I could have a satisfying breakfast at my desk. Importantly, there was also a link to the website where I could have a “virtual tour” of the building.
As a lazy journo, I’m all for this kind of thing. I haven’t eaten the croissant yet, though. Nor have I visited the site. In fact, I seem to have misplaced the letter with the web address on it.
The Conversation {2 comments}
Better than the egg sandwich I once received but still not as good as the toy gun complete with rubber bullets and plastic bottles to shoot at…
I once received the ingredients of a Bloody Mary to promote the Kevin Smith film Dogma. No idea why.
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